Audio Innovators: A Leadership Summit Recap

The IAB Audio Innovators Leadership Summit successfully united senior leaders from the digital audio and podcasting sectors, including marketing, media, agency, and technology professionals. Attendees generated, debated, and conceptualized actionable ideas and solutions in real time, all aimed at reducing friction and uncovering opportunities in the audio landscape. Thank you to all sponsors and participants whose support contributed to the summit’s success as we continue to explore the implications of evolving technology and identify the most significant trends in audio.

Read the highlights below and the full recap from the summit here.

Key Takeaways Summary

Summit attendees emphasized the need for enhanced collaboration between buyers and sellers of audio ad inventory to educate each other on existing measurement capabilities, as outlined in the IAB Digital Audio Measurement Guide. There is a collective commitment to sharing insights and outcomes to strengthen audio measurement efforts by 2025.

Read the Full Recap

 

 

 

Resources

  • Brand-building Now Accounts for 61% of Podcast Advertising, According to IAB’s U.S. Podcast Advertising Revenue Study

    Brand-building Now Accounts for 61% of Podcast Advertising, According to IAB’s U.S. Podcast Advertising Revenue Study

    Learn More

  • The Creator Economy Opportunity: Where Authenticity Meets Impact

    The Creator Economy Opportunity: Where Authenticity Meets Impact

    Learn More

  • Podcast Revenue Growth Slowed in 2023, Will Return to Double-Digit Growth in 2024, According to IAB’s U.S. Podcast Advertising Study

    Podcast Revenue Growth Slowed in 2023, Will Return to Double-Digit Growth in 2024, According to IAB’s U.S. Podcast Advertising Study

    Learn More

  • 2024 IAB Podcast Upfront: Demonstrating the Power of Podcast Advertising and Captivating Audiences

    2024 IAB Podcast Upfront: Demonstrating the Power of Podcast Advertising and Captivating Audiences

    Learn More

    Agenda

    Agenda

    Sponsors & Partners


    Principal Sponsor


    Presenting Sponsor


    What's Next?

    Join Us for IAB’s 2025 Annual Leadership Meeting in Palm Springs, CA!

    Continue the conversation and propel your industry influence at the IAB 2025 Annual Leadership Meeting, taking place from January 26-28 in sunny Palm Springs, California. Network with top industry leaders, gain crucial insights into the latest trends, technologies, and strategies that will keep you ahead in digital advertising, marketing, and media. Don’t miss out—register today and secure your place among the industry’s foremost innovators and decision-makers.

    Learn More & Register
    Call to Action Image