Audio Innovators: A Leadership Summit Recap
The IAB Audio Innovators Leadership Summit successfully united senior leaders from the digital audio and podcasting sectors, including marketing, media, agency, and technology professionals. Attendees generated, debated, and conceptualized actionable ideas and solutions in real time, all aimed at reducing friction and uncovering opportunities in the audio landscape. Thank you to all sponsors and participants whose support contributed to the summit’s success as we continue to explore the implications of evolving technology and identify the most significant trends in audio.
Read the highlights below and the full recap from the summit here.
Highlights From The Summit
Summit attendees emphasized the need for enhanced collaboration between buyers and sellers of audio ad inventory to educate each other on existing measurement capabilities, as outlined in the IAB Digital Audio Measurement Guide. There is a collective commitment to sharing insights and outcomes to strengthen audio measurement efforts by 2025.
Read the Full Recap