Event
IAB Tech Lab CTV & Video Advertising: Growing with Standards
Jun 9, 2021 / 12:00 pm - 5:30 pm EST
$49 - IAB Members
$99 - Non-Members
Sold Out

      Overview

      This virtual event on Connected TV (CTV) and video advertising covers privacy, brand safety, ad fraud, delivery & sales, measurement, interactivity in CTV advertising. Even though the live virtual event is over, you can still register to access the video on demand for all sessions.

      Registered attendees can watch the VOD for 30 days on the platform to learn:

      • How to overcome challenges around server-side ad insertion (SSAI), to support transparency to minimize ad fraud, and to provide brand safe environments for advertisers
      • How to build privacy first addressability and enable cross-screen ROI measurement
      • How experts are deploying standards to achieve scale, security, and consistency in video ad delivery.

      Agenda

      Agenda

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