All times are in EST; Timing is not exact and subject to change as there will be a mixture of pre-recorded and live events throughout the day.
Access to the IAB Podcast Upfront 2021 Marketplace is now closed. If you have any questions, please email [email protected].
Agenda
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Agenda
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12:15 pm - 12:40 pmNPREvery month, NPR connects with 132M Americans on air and online, and via screened devices and smart speakers, to explore... Read MoreEvery month, NPR connects with 132M Americans on air and online, and via screened devices and smart speakers, to explore the news, ideas and what it means to be human. With more than 24M monthly podcast listeners and 8 of the top 20 podcasts, NPR’s diverse mix of programming – including programs such as Up First, Planet Money and The NPR Politics Podcast – are accessible across a range of platforms to meet our audience where they are.
Speakers
Neal Carruth
Ailsa Chang
Scott Davis
Robin Gregory
Shereen Marisol Meraji
Erica Osher
Ari Shapiro
Michael Smith
12:45 pm - 1:10 pmEntercom’s Podcast Network/Cadence13 & Pineapple Street StudiosChris Corcoran, Chief Content Officer and Founding Partner, Cadence13, part of Entercom’s Podcast Network, will highli... Read MoreChris Corcoran, Chief Content Officer and Founding Partner, Cadence13, part of Entercom’s Podcast Network, will highlight C13’s 2020 slate of best-in-class content and preview 2021. Corcoran will be joined by Charli and Dixie D’Amelio, TikTok stars, sisters and global digital phenoms with a combined social following of over 170 million followers to talk about their new Ramble show; NBA star Kevin Durant and his partner Rich Kleiman, to discuss C13’s The Boardroom Podcast Network; and Pulitzer Prize-winning historian/author Jon Meacham, host of the new series It Was Said from the Peabody-nominated C13Originals documentary studio, which is home to the critically acclaimed series Root of Evil; Long May They Run; Gangster Capitalism; Once Upon a Time…In the Valley; Hope, Through History; Relative Unknown; and a forthcoming documentary on the Astros cheating scandal. He’ll also preview C13Features, the groundbreaking podcast feature studio focused on creating “movies for the ears.”
Lizzy Denihan, leader of Cadence13 podcast sales strategy and brand partnerships, will discuss C13’s unique, best-in-class approach to the marketplace. Lizzy will highlight innovative initiatives, which will also include an update from Cadence13’s Jay Green regarding research and analytics, that share context around a partnership with Dell that answered the challenge to create a resource for small business owners featuring custom content and access to premium talent.
Speakers
Chris Corcoran
Charli D’Amelio
Dixie D’Amelio
Lizzy Denihan
Kevin Durant
Jay Green
Rich Kleiman
Jon Meacham
1:10 pm - 1:25 pmForever Dog ProductionsForever Dog, a major new player on the scene, makes a splash at this year’s Upfront! Learn about the most vibrant,... Read MoreForever Dog, a major new player on the scene, makes a splash at this year’s Upfront! Learn about the most vibrant, diverse, and creative production company in the space and hear about their truly unique advertising solutions. Forever Dog: amplifying voices that push culture forward.
Speakers
Alaska
Brett Boham
Joe Cilio
Lynne Kraselsky
Alex Ramsey
Gary Reisman
Willam
1:25 pm - 1:40 pmAdswizzAdsWizz + Simplecast present podcast trends around content consumption, listening habits and advertising for the first h... Read MoreAdsWizz + Simplecast present podcast trends around content consumption, listening habits and advertising for the first half of 2020, highlighting changes due to COVID-19. Additionally, looking ahead and sharing predictions for the future.
Speaker
Alexis van de Wyer
1:40 pm - 1:55 pmBreakTake this quick break to grab a cup of coffee, answer a few emails, and stretch your legs before a jammed packed afterno... Read MoreTake this quick break to grab a cup of coffee, answer a few emails, and stretch your legs before a jammed packed afternoon of Podcast programming!
1:55 pm - 2:20 pmStitcherStitcher, the leading pure-play podcast network in the country, reaches the largest share of the U.S. podcast audience. ... Read MoreStitcher, the leading pure-play podcast network in the country, reaches the largest share of the U.S. podcast audience. In this presentation you’ll hear from some of Stitcher’s household names like Rob Lowe, Samantha Bee and Oprah Winfrey on why they love podcasting. Karen Kilgariff and Georgia Hardstark of “My Favorite Murder” tell you all about the network they’ve curated, Exactly Right. You’ll also get the first look at some of Stitcher’s new shows that place Black voices at the center, and you’ll get a chance to meet the hosts. And Stitcher Chief Revenue Officer Sarah van Mosel will present brand lift data that demonstrates how well all podcast ads work, and how host reads take it to the next level.
Speakers
Samantha Bee
Georgia Hardstark
Karen Kilgariff
Rob Lowe
Lala Milan
Thai Randolph
Tika Sumpter
Sarah van Mosel
Imani Walker
Porsha Williams
Oprah Winfrey
2:20 pm - 2:40 pmWonderyWondery is a trailblazer helping brands break through the clutter with listener-first innovation. They will showcase the... Read MoreWondery is a trailblazer helping brands break through the clutter with listener-first innovation. They will showcase their premium content offering and creative ad formats to better fit the changes in consumption behavior to become a must-buy brand.
Speakers
Hernan Lopez
2:40 pm - 2:55 pmWarnerMedia Podcast NetworkWarnerMedia Podcast Network has the voices, the reach, the data, and the technology to tell the stories that matter most... Read MoreWarnerMedia Podcast Network has the voices, the reach, the data, and the technology to tell the stories that matter most to the listeners our partners want to reach. Across entertainment, kids, news and sports, WarnerMedia Podcast Network features original, on-demand audio content from its portfolio of leading brands, as well as independent podcast creators.
2:55 pm - 3:20 pmiHeartRadioTune in to hear from the iHeartPodcast Network, the #1 podcast publisher globally, who produces a growing slate of new i... Read MoreTune in to hear from the iHeartPodcast Network, the #1 podcast publisher globally, who produces a growing slate of new iHeartRadio Original shows like “The Ron Burgundy Podcast,” “Missing in Alaska,” “Fake Doctors, Real Friends” “Noble Blood” and “Stuff You Should Know,” as well as fostering over a hundred shows from its on-air talent like the popular “The Bobby Bones Show” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms, including the iHeartRadio app. This is where the largest audience in audio meets the most creative talent.
Speakers
Donald Albright
Conal Byrne
Charlamagne Tha God
Will Ferrell
Payne Lindsey
3:20 pm - 3:40 pmSony Music EntertainmentSony Music Entertainment is a global leader in producing audio entertainment and giving creators a voice. Our strong net... Read MoreSony Music Entertainment is a global leader in producing audio entertainment and giving creators a voice. Our strong network of podcast partnerships taps the best and brightest in the industry and our creator-first approach to podcasting enables us to elevate original ideas, showcase unique storytelling and highlight new and diverse voices as we continue to develop a wide range of compelling programming.
Speakers
Lindsay Czarniak
Tracy Clayton
Adam McKay
Akoto Ofori-Atta
David Tennant
Emily Rasekh
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12:00 pm - 12:25 pmESPNESPN Podcasts, as part of the Walt Disney Company, provides a diverse portfolio of assets – ESPN, ABC, 538 Politics an... Read MoreESPN Podcasts, as part of the Walt Disney Company, provides a diverse portfolio of assets – ESPN, ABC, 538 Politics and NatGeo. Find out more about the opportunities that exist to connect your brand with these well-esteemed properties and people, that reach multiple demographics.
Speakers
Brad Mielke
Pablo Torre
Nate Silver
Scott Van Pelt
12:25 pm - 12:45 pmBarstool SportsBarstool Sports is a Top 4 Podcast Publisher with a massive, loyal fanbase. Fans come to Barstool daily to listen, watch... Read MoreBarstool Sports is a Top 4 Podcast Publisher with a massive, loyal fanbase. Fans come to Barstool daily to listen, watch, play and interact with its content across a variety of topics. Barstool has over 30 podcast franchises that resonate with an extremely engaged audience ranging from sports, entertainment, female lifestyle, business and more. Tune-in as Barstool’s hosts discuss what makes their content stand out and break through to their loyal fanbase as they announce Barstool’s 2021 programming slate. Make Barstool Sports’ fans, your fans.
Speakers
Erika Nardini
Dave Portnoy
12:45 pm - 1:05 pmViacomCBSPowered by a leading portfolio of beloved brands and iconic IP, ViacomCBS is accelerating its momentum in the podcast sp... Read MorePowered by a leading portfolio of beloved brands and iconic IP, ViacomCBS is accelerating its momentum in the podcast space. Join the ViacomCBS session to learn more about how the company is engaging fans beyond the screen through original and derivative podcasts.
1:05 pm - 1:25 pmVox Media Podcast NetworkThe Vox Media Podcast Network is one of the largest, fastest-growing, and most topically-diverse collections of high-qua... Read MoreThe Vox Media Podcast Network is one of the largest, fastest-growing, and most topically-diverse collections of high-quality podcasts where passionate audiences can dive deep into the stories that matter most to them.
Speakers
Stella Bugbee
Amber Davis
Nishat Kurwa
Marty Moe
Nilay Patel
Sean Rameswaram
Avery Trufelman
1:25 pm - 1:45 pmLAist StudiosJoin Nick Quah (Host of Servant of Pod and creator of HotPod), Charlamagne Tha God (Host of The Breakfast Club) and Cona... Read MoreJoin Nick Quah (Host of Servant of Pod and creator of HotPod), Charlamagne Tha God (Host of The Breakfast Club) and Conal Bryne (President of iHeart Media) as they discuss the fast evolving relationship between podcast and radio. Spoiler Alert! Charlamagne has a very special announcement that will have a meaningful impact in the podcast industry at large. Make sure you tune in!
1:45 pm - 2:00 pmBreakTake this quick break to grab a cup of coffee, answer a few emails, and stretch your legs before a jammed packed afterno... Read MoreTake this quick break to grab a cup of coffee, answer a few emails, and stretch your legs before a jammed packed afternoon of Podcast programming!
2:00 pm - 2:20 pmAmerican Public MediaAmerican Public Media has a rich history of serving the common good by delivering relevant, timely, and human stories th... Read MoreAmerican Public Media has a rich history of serving the common good by delivering relevant, timely, and human stories that build community. Our podcast unit, APM Studios, is extending that mission to the digital space where we are telling even more stories, through an award-winning portfolio of business news & investigative journalism, kids & family educational programs, and personality-driven lifestyle series which reach a loyal, diverse and rapidly growing audience.
Speakers
Julie Andrews
Molly Bloom
Emma Walton Hamilton
Francis Lam
Nora McInerny
Molly Wood
2:20 pm - 2:45 pmAcast featuring BBCBritish Podcasting for a Global Generation With worldwide scale and a unique approach to storytelling, Acast and BBC bri... Read MoreBritish Podcasting for a Global Generation
With worldwide scale and a unique approach to storytelling, Acast and BBC bring the best of global podcasting to the Americas. Joined by award-winning spoken word performer George the Poet and composer/producer Benbrick, both of Have You Heard George’s Podcast?, you’ll learn how creativity in the audio space engages passionate domestic audiences with global interests. In this session, Acast and BBC illustrate the opportunities created by a new crop of British programming — and how podcasts have become the art form of a global generation.
Speakers
Benbrick
Brian Danzis
George The Poet
Dylan Haskins
Stephanie Lee
2:45 pm - 2:55 pmPodsightsA lovable crowd of podcast industry folk share benchmarks and insights from Podsights, the leader in pixel-based podcast... Read MoreA lovable crowd of podcast industry folk share benchmarks and insights from Podsights, the leader in pixel-based podcast attribution. Learn about the effectiveness of podcast advertising, how it stacks up to digital and all without traditional offline methodologies.
Speakers
Dan Benporat
Sam Bloom
Jay Green
Cassandra LaPrairie
KC Murphy
Paul Riismandel
Brett Robinson
Hilary Ross
Marshall Williams
2:55 pm - 3:10 pmPushkin IndustriesPushkin Industries, co-founded by Malcolm Gladwell and Jacob Weisberg, is the home to hit podcasts such as Revisionist H... Read MorePushkin Industries, co-founded by Malcolm Gladwell and Jacob Weisberg, is the home to hit podcasts such as Revisionist History, The Happiness Lab, and Cautionary Tales. In their first IAB presentation, Gladwell and Weisberg discuss their advertising philosophies and present a slate of fall shows that includes everything from a riveting true crime story set in the rarefied world of Malibu to marriage advice from famous couples who’ve actually stayed married.
Speakers
Phil Donahue
Malcolm Gladwell
Dana Goodyear
Hari Kunzru
Marlo Thomas
Jacob Weisberg
3:10 pm - 3:30 pmThe New York TimesKnown globally for our excellence in journalism, podcasts have become a critical element in The New York Times’s m... Read MoreKnown globally for our excellence in journalism, podcasts have become a critical element in The New York Times’s mission to help people understand the world. Join us as we discuss our exciting acquisition of Serial Productions and alliance with This American Life, welcome new talent, revisit our favorite shows and introduce the series we have slated for fall.
Speakers
Michael Barbaro
Ira Glass
Sarah Koenig
Wesley Morris
Stephanie Preiss
Julie Snyder
Kara Swisher
Sebastian Tomich
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12:00 pm - 12:30 pmWestwood OneWestwood One, America’s largest audio network, reviews their commitment to new multi-platform ad opportunities, pr... Read MoreWestwood One, America’s largest audio network, reviews their commitment to new multi-platform ad opportunities, product innovation, and the most up-to-date industry insights. President Suzanne Grimes and SVP Kelli Hurley are joined by a star-studded lineup, including 3-time NBA Champion BJ Armstrong, actor and boisterous pod host Michael Rosenbaum, renowned NYU professor Scott Galloway, and many more.
Speakers
BJ Armstrong
Dan Bongino
Tate Frazier
Scott Galloway
Suzanne Grimes
Jason Hoch
Kelli Hurley
Chris Jericho
Michael Rosenbaum
12:30 pm - 12:50 pmPMMPMM represents many of the top independent podcasts in the industry. We are excited to showcase top talent from PMM prog... Read MorePMM represents many of the top independent podcasts in the industry. We are excited to showcase top talent from PMM programs at this year’s IAB Upfront. PMM represents The Joe Rogan Experience and will continue to do so in partnership with Spotify. In this year’s presentation, we will be featuring guests including Will Arnett and Sean Hayes from the new hit podcast Smartless, Dax Shepard and Monica Padman from the fan favorite Armchair Expert and Russell Wilson who will be announcing his new podcast DangerTalk. Brie Larson and Jessie Ennis who are announcing their new podcast Connecting the Dots. In addition, PMM’s CEO David Raphael will showcase audience research on our active consumers provided by Nielsen.
Speakers
Will Arnett
Sean Hayes
Monica Padman
David Raphael
Dax Shepard
Russell Wilson
1:25 pm - 1:40 pmART19Lex Friedman and Korri Kolesa are joined by guests like Al Franken, Andy Cohen, Jimmy Pardo, and more, as they discuss A... Read MoreLex Friedman and Korri Kolesa are joined by guests like Al Franken, Andy Cohen, Jimmy Pardo, and more, as they discuss ART19’s wide roster of podcasts, including shows from networks like CBS, NBC, and Himalaya. They also explain ART19’s unique listener targeting capabilities. Meanwhile, the hosts of Oxygen’s Martinis and Murder blow the lid off an alien conspiracy.
Speakers
Andy Cohen
Al Franken
Lex Friedman
Korri Kolesa
1:40 pm - 2:05 pmAuthenticFor 15 years, Authentic has represented hundreds of top podcasts and has helped brands and agencies find the right podca... Read MoreFor 15 years, Authentic has represented hundreds of top podcasts and has helped brands and agencies find the right podcasts that match their targets and objectives. During Authentic’s 6th IAB Upfront Showcase Presentation, you’ll meet the hosts of some ground breaking shows in the fastest growing podcast categories: News, Comedy and True Crime. You’ll learn from one of the guests how podcasting can be better for comedians. Plus you’ll get a data download with the latest podcast metrics from Podtrac. Visit Authentic to learn more, and contact us for examples of ads delivered in the tone and voice of each show to highly-engaged audiences for maximum impact.
Speakers
Skip Hollandsworth
Michael Connelly
Rayna Greenberg
Ashley Hesseltine
Cody Johnston
Donnell Rawlings
Peter Schiff
Katy Stoll
2:05 pm - 2:25 pmMeredith CorporationMeredith Corporation has been committed to service journalism for more than 115 years, today reaching over 90 percent of... Read MoreMeredith Corporation has been committed to service journalism for more than 115 years, today reaching over 90 percent of U.S. millennial women. The Meredith Audio & Voice Network combines our data, reach and storytelling expertise to tell the stories that matter most; providing consumers with the content they desire, and delivering the messages of our advertising and marketing partners at scale.
Speakers
Andrea Boehlke
Laura Brown
Martie Duncan
Shana Naomi Krochmal
