2022 is a pivotal year for brands and agencies when it comes to privacy compliance. Current business practices, many shaped by the CCPA, will need to change to account for new privacy laws in California, Colorado, and Virginia. Among other material changes, the laws require adjustments to how brands and measurement companies treat ad tech data disclosures, the nature of certain business relationships, and the specific contract terms that must govern.
In this three-part, collaborative meeting series for brands, agencies, measurement companies, and supporting stakeholders, we will identify the next steps that will position brands, agencies and measurement companies to thrive in this changing regulatory landscape:
This three-part series will include two virtual meetings and an in-person summit. To maximize all participants’ time and effort, IAB requires registrants to commit to all three meetings:
Beatrice Botti is a Massachusetts and New York barred attorney with extensive experience as in-house counsel in the software and tech industry. Currently the VP, Global Data & Privacy Officer, Beatrice’s diverse cultural and educational background, having completed multiple degrees in the field of law in Europe and the United States, has allowed her to gain a broad understanding of the intricate compliance issues associated with running a global data-driven business.
Combining deep legal knowledge, technical acumen, and extensive government-side experience, Aaron Burstein helps clients prevent, address, and resolve complex privacy, data security, and consumer protection law problems.
Aaron is exceptionally well-versed in the evolving laws and regulations governing these matters not only because they are the focus of his practice but also because he was deeply involved in the policymaking process that formed the foundation of the current privacy and security legal landscape.
Aaron provides practical, insightful counsel on privacy, information security, and marketing laws and best practices, including compliance with federal and state laws throughout the United States.
As statutes such as the California Consumer Privacy Act present novel compliance challenges for consumer-facing companies and those supporting their marketing and advertising efforts, Aaron helps clients evolve their business practices to manage risk and meet new obligations.
Before entering private practice, Aaron served as an attorney in the FTC’s Division of Privacy and Identity Protection and as a senior legal advisor to Commissioner Julie Brill. As an advisor to Commissioner Brill, Aaron provided legal and policy advice on U.S. and international privacy and data protection issues, rulemaking, and enforcement actions involving nearly every area of the FTC’s consumer protection authority.
Aaron’s government experience extends over nearly a decade beyond his work at the FTC. Before joining the FTC, Aaron served as a policy adviser at the National Telecommunications and Information Administration, where he was the principal drafter of the Department of Commerce’s consumer privacy “green paper” and the White House’s Consumer Privacy Bill of Rights report. He also served as Director for Privacy and Civil Liberties in the National Security Council’s Cybersecurity Directorate.
Following law school, Aaron worked as a trial attorney in the Antitrust Division of the Department of Justice and was a research fellow at the University of California, Berkeley, School of Law and School of Information.
Fiona Campbell-Webster, Esq, CIPP-E, is MediaMath’s Chief Privacy Officer and sits on Legal/Data Policy and Governance team. As head of privacy at MediaMath, she is responsible for defining the privacy program and strategic policies and processes around privacy, data use, identity, and compliance. Her work addresses challenges facing both consumer privacy and identity, and healthy competitive digital markets, in an internet connected ad-supported world.
Fiona has more than two decades of experience as a privacy leader advising media and digital companies. Before MediaMath, Fiona was Head Legal Counsel and DPO at Beeswax (DSP), and prior to that she was the first and sole legal counsel and DPO at TripleLift (SSP).
Ashok Chandra is Senior Privacy Counsel at Criteo where he focuses on emerging privacy issues that may have an effect on the AdTech ecosystem. Prior to joining Criteo, Ashok worked at GroupM and Bloomberg LP. Ashok received his J.D. from Fordham University School of Law and his M.B.A from New York University Leonard H. Stern School of Business. He is admitted to practice in New York, Washington State and before the United States Patent and Trademark Office.
Lukasz Czynienik is a qualified lawyer and an Associate General Counsel at Nielsen’s Global Privacy Team. He has nearly 15 years of hands-on experience in personal data and privacy laws. Lukasz regularly speaks at conferences and events for privacy professionals. He is an author and co-author of publications and press articles concerning personal data, privacy and cybersecurity. He has been recognized as a recommended lawyer for data protection by market-leading law rankings in Europe. Before Nielsen, for more than a decade, Lukasz worked as a senior privacy counsel at top-ranked law firms, including DLA Piper and Hogan Lovells.
Tony Ficarrotta, Vice President and General Counsel at the Network Advertising Initiative (NAI), is an experienced privacy lawyer specializing in issues affecting digital advertising and media. Before joining the NAI, Tony served as Assistant General Counsel at the Interactive Advertising Bureau (IAB), where he played a pivotal role in coordinating with stakeholders across the digital advertising industry to develop state law compliance frameworks and strategies. Before his tenure at the IAB, Tony served as an attorney at ZwillGen, a privacy and technology specialist firm, where his practice focused on guiding ad-tech platforms, social media companies, and digital publishers on data strategy and privacy compliance. Tony began his legal career advising financial services companies on privacy and other compliance matters at the international law firm Eversheds Sutherland US LLP. In addition, Tony previously served on the staff of the Network Advertising Initiative as counsel for compliance & policy, where he helped drive member initiatives for responding to new requirements under the CCPA, and worked on updates to the NAI’s privacy-focused Code of Conduct and related industry guidance. Tony holds a B.A. from the University of Colorado, Boulder, an M.A. from Georgetown University, and a J.D. from Duke University School of Law, where he graduated cum laude.
Arielle Garcia is UM’s Chief Privacy Officer. The visionary behind UM’s Privacy and Responsibility Practice and the agency’s leading expert on privacy, she has played a key role in cementing UM’s standing as the industry leader in privacy and brand safety. During her tenure at UM, Arielle has developed industry-leading work for clients, partnering to futureproof their approaches to consumer preference and brand protection. Arielle also spearheads UM parent company IPG Mediabrands’ Privacy Taskforce. During her tenure at UM, Arielle has developed industry-leading work for clients, partnering to futureproof their approaches to consumer preference and brand protection. Arielle also spearheads UM parent company IPG Mediabrands’ Privacy Taskforce.
Arielle was recently inducted into the 2021 AAF Hall of Achievement. Arielle has also been recognized as a Crain’s New York Business “20 in their 20s” and named a 2021 Cynopsis “Top Women in Media.”
Michael Hahn is Executive Vice President & General Counsel at IAB and IAB Tech Lab. Michael has responsibility for all legal matters, including the direction of legal strategy, privacy compliance, antitrust compliance, intellectual property rights issues, and general corporate matters. Michael is also responsible for serving as an advocate for the digital advertising industry on common legal issues affecting member companies.
Michael joined IAB and IAB Tech Lab from Lowenstein Sandler LLP where he served as Vice Chair of the firm’s Antitrust Practice Group. In that role, he provided clients with strategic counsel around competition, distribution and governance issues. In the area of litigation, Michael’s matters have included multiparty class action antitrust defense representation.
Michael served previously as Co-Chair of the New Jersey State Bar Association Antitrust Law Committee. He also previously served on the Editorial Advisory Board of Competition Law 360 and the Advisory Board of the American Bar Association Antitrust Section’s Civil Torts & RICO Committee. Michael frequently publishes on a range of legal and policy issues.
Michael earned his B.A. in History and Political Science from Rutgers University, M.P.P. from Georgetown University and J.D. for Georgetown University Law Center.
Alysa Hutnik, Partner and Chair of Kelley Drye’s Privacy and Information Security practice, provides practical legal advice in all areas of privacy, data security, and advertising law, with a strong focus on adtech and the intersection of privacy and marketing practices. Alysa has a strong pulse on the ever-evolving privacy legal landscape, and frequently defends companies in privacy and advertising matters before the Federal Trade Commission (FTC) and state attorneys general. Alysa is ranked as a leading practitioner in the Privacy & Data Security area by Chambers USA, Chambers Global and Law360 and is a frequent speaker at conferences around the country.
Jonathan Joseph leads Solutions and Marketing at Ketch, a platform for programmatic privacy, governance, and security. Passionate about innovation, his career is focused on data and disruptive technology. Prior to Ketch, Jonathan held strategy and innovation roles at Salesforce and Krux, a data management platform.
Sundeep Kapur advises on regulatory compliance, commercial transactions, and other data initiatives involving complex or emerging technologies. He possesses an in-depth technical and legal understanding of the adtech ecosystem (e.g., connected TV, linear TV, over-the-top media, desktop, mobile) and is a key contributor to the development of industry-wide adtech privacy solutions. He also advises on compliance with self-regulatory regimes developed by the Interactive Advertising Bureau (IAB), Network Advertising Initiative (NAI), and Digital Advertising Alliance (DAA).
Anthony Katsur is a digital media veteran with more than twenty-five years of executive leadership at the intersection of technology innovation, business strategy, and growth. As Chief Executive Officer for IAB Tech Lab, Katsur is responsible for overseeing product, engineering, membership, and operations teams for the digital advertising industry’s global technical standards-setting organization.
Katsur has previously held business and technology leadership positions at companies including DoubleClick, MediaMath, Rubicon, Sonoboi, and most recently Nexstar Media Group, and more. A sought-after speaker, he has appeared at events including the National Association of Broadcasters, AdAge’s Brand Summit, and Advertising Week and has been quoted in AdAge, Adweek, AdExchanger, Digiday and The Wall Street Journal.
Eitan Levisohn is TransUnion’s US Privacy Lead, advising TU on compliance with federal and state privacy laws and developments. Before joining TU, Eitan served as an Attorney-Advisor to Commissioner Phillips at the FTC, focusing on consumer protection, privacy, and data security. Eitan previously worked at Covington & Burling and Jones Day, advising financial services firms on government investigations, providing regulatory counsel, and conducting trainings on data protection issues. Prior to that, Eitan was one of the first dozen employees in the Office of Enforcement at the CFPB and a trial attorney in the Public Integrity Section at the DOJ.
Brian Perreault is a Senior Director and Associate General Counsel, Privacy at Comscore, Inc., a trusted currency for planning, transacting, and evaluating media across platforms. Brian earned his J.D. and LLM from University of New Hampshire School of Law, focusing on Intellectual Property, Commerce and Technology. He maintains the IAPP Certified Information Privacy Professional/United States (CIPP/US) certification.
Julia Shullman is the General Counsel and Chief Privacy Officer at Telly, the world’s first dual-screen smart TV fully paid for by advertising.
Prior to Telly, Julia was General Counsel & Chief Privacy Officer at TripleLift through its $1.4B acquisition by Vista Equity Partners. Prior to Telly, she held various leadership positions at AppNexus (Chief Privacy Counsel + Lead Attorney, Publisher Technology Group), through its $1.6B sale to AT&T. Prior to advertising, Julia spent a decade in mergers & acquisitions at both Latham & Watkins and UBM. She is widely recognized as an industry leader at the intersection of privacy, product, advertising, policy and strategy.
Julia is passionate about helping organizations navigate privacy’s impacts on the digital ecosystem and find opportunities where many only see risks. Industry leaders regularly turn to Julia for her holistic, hands on, technical, pragmatic and strategic perspective. She is also the Founder and Principal of Shullman Advisory Services.
Ms. Carla “CJ” Utter has experience as a practicing attorney (licensed in the states of New York, DC, and Registered In-House Counsel in California) as well as a privacy and information technology professional. She has a Juris Doctorate from the State University of New York at Buffalo Law School, Masters in Information Assurance from University of Maryland University College, Bachelors in Government and Politics from University of Maryland and Associates in Computer Forensics from Hagerstown Community College and is a current holder of her CISSP, CIPP/E, CIPP/US, and CAP certifications. She has experience in the public sector as well as the private sector in the realms of privacy, network security, cyber security, certification and accreditation and with audits and compliance. Lastly, she has authored five cyber security and forensics papers that were published by academic journals.
As Vice President, Corporate Counsel – Global Data & Privacy Law, Jennifer Vercellone is a senior client counselor and innovative collaborator who leverages her significant experience with technology transactions to advise her clients on compliance with privacy laws, incident response, information security, data protection, and risk management impacting Prudential Financial, and its family of companies, including PGIM and Assurance. Jennifer is a Certified Information Privacy Professional with both U.S. and Europe designations (CIPP/US & CIPP/E).