As the regulatory landscape rapidly evolves with 19 states enacting data privacy laws, the digital advertising industry continues to balance complying with the new requirements under each state privacy law with enhancing the scalability and efficienc...

Discover how AI is revolutionizing digital advertising! Join us as we unveil key findings from the State of Data 2025 study, highlighting how advertisers and publishers use AI to enhance every stage of the media campaign lifecycle—from planning to ...

Experts from IAB, PwC, and MAGNA discuss findings and trends from the Internet Advertising Revenue Report: Full Year 2024. Now in its 29th year, this highly anticipated annual report is considered the industry benchmark for the measurement of digital...