Mission Test
Interactive Advertising Bureau (IAB) advocates for our members and promotes the value of the interactive advertising industry to legislators and policymakers. Through the Public Policy Office located in Washington, D.C., IAB works to raise the industry’s political visibility and profile as a driving force in the American economy through grassroots advocacy, member fly-ins, research, and public affairs campaigns.
Our Work
- AI: Enable advertisers to create more personalized experiences that are targeted to the right audience.
- AI: Enable advertisers to create more personalized experiences that are targeted to the right audience.