What you hear is more impactful than what you see. Our brains process sound faster than any other sense. Digital audio was the biggest driver of time spent on mobile last year and it’s becoming increasingly central to our lives, thanks to the rise of connected devices and smart speakers. IAB’s goal is to help publishers, brands, agencies, and technology companies take advantage of podcasting and the new diversity of audio content and distribution types to further their direct and ad-based monetization needs.
Upcoming Events
Upcoming Audio Events
See all eventsWhether you’re new to the digital media industry, making the change from a more traditional media role, or looking to refresh your knowledge on the ins and outs of digital media, IAB’s Digital Fundamentals training is designed to provide you with...
Audio and podcasting have continued to evolve with the expansive digital media ecosystem, and they have also become a pervasive part of our content consumption. Forecasted to tie with social media for second place after Subscription OTT, US adults wi...
Get Ready for the 2025 IAB Podcast Upfront!
Building on last year's success, the 2025 IAB Podcast Upfront is set to highlight podcasting’s dynamic impact once again. Join us on September 30, 2025, to explore how...
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