In this highly interactive and practical workshop, sales strategy expert and longtime trainer, Doug Weaver will share the structure, process, and tactics that will help the digital seller build new opportunities with existing clients and establish a ...

Now more than ever, it is crucial to prepare your organization’s talent for the rapidly changing digital media ecosystem and the modern workplace. The IAB Professional Development and Education Center recognizes that to keep our industry thriving, ...

Building on the foundation of a well-planned closing strategy, longtime industry veteran and sales trainer Doug Weaver will break down a new way to manage objections: not with factual answers, but rather with questions that create a flow of new infor...